Privacy Policy

Last updated: January 2025

This Privacy Policy explains how Paws Route (“we”, “our”, “us”) collects, uses, and protects the information of users who access our website, web application, and mobile apps made for professional mobile pet groomers in the USA.

1. Information We Collect

We collect the following types of information:

• Account Information: Name, email, phone number, business name, password.
• Client & Pet Data: Names, addresses, pet details, service history, photos, notes.
• Payment Data: Handled securely by Stripe or PayPal; we do not store full card numbers.
• Location Data: Approximate location used for routing, navigation, and service-area matching.
• Device Information: IP address, browser type, operating system, device identifiers.
• Usage Data: Pages visited, actions taken, dates and times of app usage.

2. How We Use Your Information

Your data is used to provide and improve the Paws Route platform, including:

• Scheduling appointments and managing grooming routes
• Optimizing routes using our Smart Route AI™ engine
• Managing client and pet profiles
• Sending automated SMS reminders and confirmations
• Processing payments and deposits
• Improving the performance of our website and mobile apps

3. How We Store & Protect Your Data

Your information is stored securely using industry-standard encryption and security practices. All communication between devices and our servers is encrypted via HTTPS.

4. Sharing of Information

We never sell your personal data. We only share data in these cases:

• Service Providers: Stripe (payments), SMS gateways, hosting providers.
• Legal Requirements: If required by law, court order, or to protect safety.
• Team Accounts: If you add groomers, employees may access data with your permission.

5. Cookies & Tracking

We use cookies and analytics tools (e.g., Google Analytics, Firebase Analytics) to improve our service, measure performance, and understand user behavior.

6. Your Rights

Depending on your region, you may have rights to:

• Access the data we hold about you
• Request corrections or deletions
• Export your data
• Opt-out of marketing communications

Email us at support@pawsroute.com to make a request.

7. Data Retention

We retain account data for as long as your subscription is active. After cancellation, data may be stored for up to 12 months unless removal is requested.

8. Children's Privacy

Paws Route is intended for business use only and is not directed toward children under 16.

9. App Permissions

• Location: For mapping, routing, and navigation.
• Camera & Photos: For uploading pet images and grooming notes.
• Notifications: For appointment reminders and updates.

10. Third-Party Services

We use integrated third-party services including:

• Stripe (payments)
• Firebase (authentication, analytics, crash reporting)
• SMS service providers
• Google Maps / Waze for navigation

11. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available at pawsroute.com/privacy.php.

12. Contact Us

If you have questions or concerns about this Privacy Policy, contact us at:

Email: support@pawsroute.com
Website: https://pawsroute.com

14. SMS Communication

PawsRoute may send SMS messages to users who contact us or request appointments through our platform.

These messages may include appointment confirmations, scheduling links, reminders, and service updates.

Message and data rates may apply.

Users may opt out of receiving SMS messages at any time by replying STOP to any message.

For assistance, reply HELP or contact support@pawsroute.com.